Intrigued by ritualistic movement, Project Adamo presents their second collection of the year, just in time for the holidays, with the name of Euphoria.
Honoring dance as the influential and social form of art that it is, PA dressed talented contemporary dancers from all over the globe with their impeccably fitting pieces, forming a breathtaking choreography that brought their designs to life in motion. With the ever-present need to represent the multiple aspects of the self, the brand’s co-founders turned to their fascination for celebratory movement, functional forms, and vibrant colors to guide this new season’s aesthetic choices.
From moments of freeform to moments of synchronicity, the message that music and dance are some of the oldest forms of connection encourages the wearer to live this experience themselves. Subtle volume is introduced for the first time, featuring floor-length peasant dresses in unexpected hues and polished jumpsuits that adapt to both warm and cold weather. By reinventing some of their signature silhouettes through the use of repetitive, geometrical prints and versatile fabrics, the notion that timelessness can be merged with innovation continues to reveal itself within their designs.